Even though we all say “numbers don’t matter” deep down we all know that we have a burning desire to get our content across to as many people as possible. So, how do you go about getting those numbers without wanting to rip your head off?
1. Be Consistent
A bit hypocritical coming from me I realise but if you have a schedule of posting two times a week on mondays and wednesdays people will catch on to that schedule and keep coming back. So just make a schedule, stick to it and reap results. It’s easier said than done but once habits are formed they’re hard to break
2. Advertise
While blogging might be your primary platform, realistically you’re not going to reach a large audience unless you put yourself out there on other social media. Twitter, Instagram, Facebook or Goodreads for us booktubers.
I have an instagram account specifically dedicated to book blogging (@infinity.reads)
My Twitter updates automatically every time there is a new post on my blog
So on and so forth
3. Review your stats
At least once a month take time out to sit down and go through your stats. Some key things to observe besides the numbers are:
What kind of posts did viewers like the most this month? make an effort to create similar content
What didn’t fare so well this month? Perhaps you could present that same information in a more interesting fashion this month
Where are most of your viewers coming from? Through Gooogle or Twitter or WordPress?
4. Be original but not
While it is amazing to create content that is unique to your blog, do realise that doing some tags or discussing a popular issue can get your name up there too. I would know because my feature Cover To Cover took a while to gain viewers
5. Be patient
Good things take time. Even if you implement ALL of the things mentioned above and more, you won’t just gain 10000 followers in one night. But keep at it, have faith and things will turn out for the better I promise!